Intro to Jobs To Be Done (JTBD) and Why It’s Valuable

LeadingAgile
Feb 13, 2023

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Jobs to be Done is a Framework designed to enable more innovation and disruption. It’s used as a tool to see products through the eyes of customers and the goals they’re trying to accomplish.

In this video, you’ll get a quick introduction and overview of Jobs to Be Done that includes examples of Jobs, plus an overview of how our LeadingAgile Studios team uses JTBD to solve problems for our clients.

Originally posted to www.leadingagile.com on January 26, 2023

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LeadingAgile
LeadingAgile

Written by LeadingAgile

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